Turn your gym’s data into decisions.
We connect to the software you already use and turn it into clear dashboards, a weekly list of members at risk, and automatic follow-ups. No analyst required.
Built for independent boxes and studios: CrossFit, functional, Hyrox, yoga and pilates.
Monday at noon runs at 45%. Saturday at 8:00 hits 81%. That’s a schedule decision, not a guess.
Your gym software already has the data. What you don’t have is the time to make sense of it.
Members fade before they cancel. By the time the cancellation email arrives, they stopped showing up weeks ago.
Reports answer the wrong questions. You can export a list of check-ins. You can’t easily see who is drifting, or why.
Hiring an analyst doesn’t add up. A gym your size needs the insight, not a full-time data person.
Everything a data team would track for you.
Five areas, updated automatically every night from your gym software.
Retention
Members at risk with the reason behind each one, churn by month, and how every cohort holds up over time.
Revenue
Monthly recurring revenue, growth, average revenue per member, revenue by plan and failed payments to chase.
Classes and coaches
Fill rate for every time slot, attendance by coach, and the classes worth moving, doubling or dropping.
Sales
New members per month, where they come from, and open leads that haven’t converted yet.
Automation
A Monday report in your inbox, plus check-in messages to inactive members and reminders for failed payments.
Know who’s about to leave, and why.
Every week you get a short list of members whose habits are changing, with a plain-language reason for each one. No scores to decode.
- “No visit in 18 days”
- “Attendance dropped from 2.4 to 0.3 visits a week”
- “Unresolved failed payment”
A quick message from a coach at the right moment is often all it takes.
Members at risk this week
| Member | Risk | Why | Last visit |
|---|---|---|---|
| Olivia Thompson | high | No visit in 18 daysVisits/week: 2.4 to 0.3 | Oct 1 |
| Emily Hernández | medium | No visit in 21 daysVisits/week: 1.6 to 0.8 | Sep 28 |
| Megan Díaz | medium | No visit in 13 daysVisits/week: 2.2 to 1.0 | Oct 6 |
| Ethan Lévesque | medium | No visit in 12 daysFailed payment | Oct 7 |
| Isabella González | medium | Visits/week: 2.4 to 1.5Failed payment | Oct 17 |
See the patterns, not just the numbers.
Churn month by month, the real reasons people cancel, and how each group of new members holds up after one, three, six and twelve months.
So you know whether last January’s intake is sticking, or which month needs a better onboarding.
Monthly churn rate
Why members cancel, last 12 months
Members still active, by the month they joined
| Joined | Members | Month 1 | Month 3 | Month 6 | Month 12 |
|---|---|---|---|---|---|
| Sep 2025 | 21 | 90% | 71% | 52% | 48% |
| Oct 2025 | 12 | 100% | 92% | 83% | 58% |
| Nov 2025 | 14 | 93% | 71% | 71% | |
| Dec 2025 | 6 | 100% | 67% | 67% | |
| Jan 2026 | 17 | 94% | 88% | 76% | |
| Feb 2026 | 14 | 100% | 71% | 36% | |
| Mar 2026 | 14 | 100% | 71% | 57% | |
| Apr 2026 | 12 | 100% | 75% | 75% | |
| May 2026 | 12 | 92% | 58% | ||
| Jun 2026 | 13 | 100% | 92% | ||
| Jul 2026 | 7 | 100% | 57% | ||
| Aug 2026 | 7 | 100% |
Up and running in a week.
You don’t export files or learn new software. We do the setup.
Connect your gym software
You create an access key in your platform and share it once. We store it encrypted and only ever read data.
We build your dashboards
Your members, classes and payments are loaded and checked, and your dashboards are ready to explore.
Get insights every Monday
Data refreshes every night. Each Monday you get the members to call this week and the numbers that changed.
Simple pricing. Start free.
Every plan starts with a free review: a call, then a proposal built on your own data.
Free data review
- 30-minute call about your goals and your data
- A proposal in your inbox within 48 hours
- First findings and a preview of your dashboards
Insights
- Retention, revenue, classes and sales dashboards
- Weekly members-at-risk list with reasons
- Monday report and monthly summary by email
- Nightly automatic data sync
Insights + Automation
- Everything in Insights
- Automatic check-ins to inactive members
- Failed-payment reminders and trial follow-ups
- Monthly report on members won back
Founding gyms: the first three gyms get the setup free and 50% off for six months, in exchange for honest feedback while we build.
Your members’ data stays safe.
Read-only access
We only read from your gym software. Nothing is ever changed or deleted there.
Your gym sees only your gym
Every gym’s data is isolated, and each login can only see its own numbers.
Encrypted end to end
Data is encrypted in transit and at rest, and your access key is stored in a dedicated secrets vault.
Yours to take back
If you cancel, we delete your data and revoke access. A data processing agreement is part of every plan.
Questions gym owners ask.
Which gym software do you work with?
We start with platforms that offer data access, such as PushPress and Wodify, and are adding more. Tell us what you use and we’ll confirm before you commit to anything.
Do I need to know anything about data?
No. The dashboards are built for gym owners and coaches, and the weekly email tells you what to do in plain language.
How long does setup take?
Usually under a week from the moment you share access. Most of that is us checking your data, not work for you.
What happens in the free data review?
We start with a 30-minute call about what you want to know and which data your gym software has available. Within 48 hours you get a proposal with the first findings from your data and a preview of what you’ll see in your dashboards.
Can I cancel anytime?
Monthly plans can be cancelled anytime. Yearly plans skip the setup fee and run for 12 months. Either way, when you leave we delete your data and remove our access.
See what your own data says.
Book a free review. Tell us what you want to know, and within 48 hours you’ll have a proposal with first findings and a preview of your dashboards.